RE: INVENT is a showcase where students have the opportunity to present their work to potential employers. The branding is intentionally crafted to serve as a canvas for showcasing artwork, with ample white-space and minimalist elements that allow images to take center stage.
Brutalism also plays a big influence in the design and no better typeface embodies that than Helvetica. The typography strikes a balance between readability and impact, ensuring that essential information is communicated effectively while also making a bold visual statement.
Identity Design AND tYPOGRAPHY
3D Images and photography Provided via Unsplash
